Case Study

Client: Amber Martin


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Background:

Amber Martin is a baked goods genius hailing from the east coast. Amber came to The Image Republic team with a novel dessert idea that would highlight the skills she attained in the kitchen with her mom. Our goal was to prepare Amber for the launch of her dessert bar.

Services:

∙Customer Understanding

∙Competitive Analysis

∙Brand Positioning

∙Media Planning Strategy

∙Messaging Strategy

 
 
 

Client Experience

Focusing on our core elements was unique to my business's success.

“The Image Republic has helped me identify customer preferences important to the success of my business, focus on the core elements unique to my business's success, and motivated me to believe in my business concept by realizing it's actually doable and feasible to execute with proper research and planning.”

– Amber Martin

 
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