Case Study

Client: Danielle Neveles

Background:

Danielle Neveles is a strategic communication expert and community leader who advocates on behalf of minority women through community initiatives, mentorship, motivational speaking and writing.

Our task was to create a brand platform for Danielle to solidify her role as an author, advocate and poetess in the community.

The Image Republic established a brand positioning and social media strategy for Danielle to build all branded assets and a social media following.

Services:

∙Brand Positioning

∙Social Media Content Planning

Client Experience

I hired The Image Republic to help me define what my brand is.

“Before working with The Image Republic, I struggled to identify and articulate what made my brand distinguishable from my competitors and what message did I want to convey to my audience. I also did not know how to communicate my brand and my brand message on social media. The Image Republic helped me figure out what my brand position is and define the spaces my brand can own among my competitors. The Image Republic also developed a social media strategy for my brand, which would allow me to broaden my message and reach my desired audience. Since engaging with The Image Republic, I have sold more books, increased my social media following and been able to communicate a consistent message across all of my platforms.”

– Danielle Neveles

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